Prohairshop.bg offers a wide range of cosmetic products and equipment for hair salons and end users, including products from established brands: Balmain Paris Hair Couture, Montibello, Farmavita, GammaPiù, BabylissPro, Hairway, and others. With its growing portfolio and dynamic development, Prohairshop.bg was looking for an eCommerce platform to meet its increasing demands and streamline online sales management.
After experiencing difficulties with their previous Cloudcart platform, the Prohairshop.bg team chose Stenik as their technology partner to ensure better functionality, stability, and options for future expansion. At Stenik, we managed the migration of their online store to the Magento platform.
Some features of the new e-store include:
- A user-friendly and intuitive interface, focused on Mobile First design, based on the Cypho front-end theme (desktop & mobile), developed by Stenik.
- Layered navigation with an enhanced mega menu, making it easier for users to search for products in the store.
- Advanced filters with multi-select capability and sorting by various criteria.
- An intuitive search engine based on Elastic Search technology.
- Integration with Selmatic Connector for creating products, synchronizing product features and images, prices, and stock availability, as well as transferring orders.
- SEO migration and optimization with the involvement of a partner company.
- Product variations (such as % oxidant and packaging sizes).
- A free gift with purchase to enhance customer satisfaction.
- Landing pages for the offered brands.
- Labels for new and promotional products.
- Quick registration through Social login (Facebook and Google accounts).
- Guest checkout option.
- Newsletter subscription management.
- A Mini Cart with dynamic updates without reloading the page.
- Ajax cart support for automatic quantity updates upon modification.
- Unique and personalized design for transactional emails (Desktop & Responsive).
- An option to add a free gift to the order.
- The Re-order function and the ability to leave comments and ratings on products.
- Integration with courier companies Speedy and Econt through API-based shipping pricing.
- A "You are X BGN away from free shipping" feature, visible in the cart during shopping.
- Integration with eBorica for secure online transactions.
- A rich set of marketing tools to enhance search engine visibility.
The new Prohairshop.bg offers end users convenience in shopping and easy access to professional hair care products.
