Maxsale.bg offers a wide range of products - car accessories, interior and exterior solutions, tools, photo equipment, as well as items for the home, garden, and children. This rich product catalog allows the merchant to meet various customer needs, covering a wide range of clients.
Maxsale approached us for the development of their first B2C store. We created an eCommerce solution based on Magento and Stenik Cypho Storefront, providing an excellent user experience.
Here are some of the key functionalities we implemented:
Stenik Cypho Storefront and UX/UI design, aligned with the latest trends in eCommerce, providing an intuitive user experience on both desktop and mobile devices.
- TOP navigation and advanced dropdown mega menu for easy access to different product categories, significantly improving site navigation.
- Clickable breadcrumbs to facilitate user navigation on the site and return to previous categories or pages during shopping.
- Advanced filters with multi-select capabilities and product sorting with more criteria for choosing multiple filters simultaneously for more precise product searches.
- An advanced search engine based on Elastic Search for quick and accurate product search results in the store.
- Social login - a convenient and secure alternative for user registration and access to the online store.
- Products with variability of up to 2 attributes - size and color of products.
- The detailed page of each product includes sections for displaying related products and recently viewed items, helping customers discover additional offers.
- Re-order (order again) - a convenient option for quickly repeating previous orders.
- Registered users have the opportunity to rate products and leave comments, sharing their impressions and experience, which helps other customers in making purchase decisions.
- Newsletter subscriber management, allowing users to subscribe to receive current news, promotions, and special offers.
- Ajax cart for automatic updating of added products in the cart without reloading the page.
- An informative message showing users the amount remaining to reach the threshold for free shipping.
- Automatic calculation of the remaining amount for free shipping directly in the customer's cart.
- Information about the expected delivery date on the product detail page.
- Option for quick order by entering a name, phone number, and email address.
- Customers can inform Maxsale about the availability of the same product at a lower price from another merchant by providing a link to the offer, their name, email, and phone number in a built-in form in the online store.
- ERP synchronization with Prim for automatic real-time updating of product information, availability, and prices.
- Courier API integration for the automation of addresses, shipping labels, and statuses with the courier company - Econt for delivery to address and office.
- Automation of email reminders for abandoned carts to remind customers who have added items and have not completed their orders.
- A feedback form for quick contact with the store team.
- GDPR and Cookie Consent Advanced for compliance with personal data protection regulations and cookie usage awareness.
- Integration of marketing extensions and tools for analyzing user behavior, enabling effective campaign management and targeted advertising.
The new Maxsale.bg is created with a focus on customer convenience and satisfaction, offering a range of functionalities that not only facilitate the shopping process but also ensure a satisfying user experience.